TSUHA CAPITAL LLC


GENE SMITH, Operating Affiliate


Gene Smith began his 33 year career in technology firms with 10 years at Texas Instruments where he progressed to management roles in semiconductor product design, fab process engineering, assembly & test, and subsequently sales and technical field application engineering where his team defined differentiated products that influenced early automotive electronic system designs and resulted in >$3B revenue awards and a long-standing leadership position. 


Gene was an early member of Saturn Electronics & Engineering’s leadership team and during his 11 years at Saturn held roles in Corporate Development, Operations, Business Management and Sales where he took the team point on numerous strategic initiatives as Saturn grew profitably from $<5M to >$400M in revenue.


Gene was a member of Jabil Circuit’s global business development team for 11 years during Jabil’s growth from $3.5B to $17B.  Gene conducted sales and initiatives globally while living in China, Europe and the U.S. and helped close over $3B total business.  Gene served 7 years in the U. S. Army.

WALLACE K. TSUHA, Managing Director


Mr. Tsuha is the President of The Tsuha Foundation.  He is also the retired Founder & Chairman of Saturn Electronics & Engineering Inc., a firm he Founded in 1985 and grew to $400M+.  Saturn became a global leader of unique electro-mechanical Proprietary Products and a full-service electronics manufacturer to the automotive, commercial and military markets and was acquired by a Fortune 200 firm in 2013.


Prior to founding Saturn, Mr. Tsuha played major roles in two successful start-ups: Rockwell Automotive Electronics and TRW Transportation Electronics. He began his career in the U.S. Army, where he was instrumental in the Air Defense Command.  He then went on to work at General Motors' Advance Electronics Research Laboratory for 10 years.  Mr. Tsuha has 40 years of electronics operations, design, and manufacturing experience - specifically in the automotive global component industry.  


Mr. Tsuha is a former Board Member of the Original Equipment Suppliers Association (OESA), a former Board Member of Gentex Corporation, a Director at the National Minority Supplier Development Council, and Chairman and Founder of the Asian Pacific American Chamber of Commerce (APACC).  He is also a Founder & Director of ACE, Asian/Pacific Islander American Chamber of Commerce and Entrepreneurship, http://nationalace.org/who-we-are/


Mr. Tsuha was recognized by Inc. 500 Magazine as one of the “Fastest Growing Companies,” six years consecutively.  Mr. Tsuha received numerous awards for excellence as a minority businessperson and small business entrepreneur.

SHERMAN CRUZ, Operating Affiliate


Sherman Cruz has over 35 years of experience in accounting, finance and operations management.  Sherman was an early member of the Saturn Electronics & Engineering’s leadership team and during his 23 years at Saturn held roles as Chief Financial Officer, Supply Chain Officer, and President of Asia Business & Plant Operations while living in the Philippines and China.  Sherman delivered high integrity stewardship of Saturn’s financial operations and forged relationships with best-in-class financial partners to ensure financial capacity for a high-growth, high-tech diverse firm with international operations.  Sherman was instrumental in all aspects of vetting, integrating and optimizing numerous acquisitions & joint ventures, and the ultimate sale of Saturn to a Fortune 200 firm.


Sherman was appointed a Saturn Director in 1995.  Prior to joining Saturn, Sherman held management positions at Handleman Company, Altman/Warren Development and Coopers & Lybrand.  Sherman earned a bachelor’s degree in business administration from the University of Michigan.